What should we call those people who work in banks and offer us suggestions as to where we should save/invest our money? The conventional term is ‘bank advisor’ [Bankberater_in]. But Michael Opoczynski warns us that this phrase is quite inappropriate. As is ‘banking charges’ [Gebühren].
These people are salespeople. They do not advise. They sell. They aim to make a profit. And these are ‘banking prices’, not ‘charges’.
…or words to that effect. Opoczynski, anchorman for ZDF’s consumer protection show, Wiso, was speaking last night on Menschen2008.
p.s. An even more analysable, although far less conventional, term for domesticating/sanitizing/recategorizing this job: ‘Relationship Manager (for) Corporate Clients‘.
